Our Insights

Google AI Mode for Search: What It Means for Marketers and Why You Need to Pay Attention Now

In the rapidly evolving digital landscape, the way people search for information online is changing — and fast. Google Search’s AI Mode is a groundbreaking shift in how search results are delivered, favoring conversational, AI-generated answers...

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Optmyzr: Enhancing PPC Management Efficiency

At Lewis Media, we invest in a range of technology tools to strengthen insights and improve efficiency, which amplifies our ability to deliver results for our clients in an increasingly competitive digital landscape. In my nearly 20 years in the...

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Your Ad Account is Suspended on Google, Now What?

For the time being (and the foreseeable future) the Google platform is king when it comes to paid search advertising. So receiving a notification that your Google Account has been suspended can elicit a stomach sinking panic...

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Using Skai to Drive Better Results

As the digital landscape evolves, media agencies need advanced tools and platforms to optimize digital media buys, and work as efficiently as possible. In 2022, we invested in Skai, a omnichannel platform used by performance marketers, to achieve...

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OpenAI - How it will change digital marketing forever.

In our day to day lives, automation can be the name of the game. Our phones automatically correct typos as we text. We no longer have to type in phone passwords thanks to facial recognition...

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Mobile Performance: The Key to a Website’s Success

With the meteoric rise of mobile device usage now surpassing desktops, Google has adapted its search algorithms to cater to mobile users, including shifting how indexing happens and rankings are derived. If you are looking for help with mobile SEO...

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