Offering insights and breaking down what media headlines mean for your business.

Imagine you are trying to find somewhere to grab a slice of pizza, and you want to try one of the local restaurants in your city. When searching on Google, you’re given results for a local pizzeria with 5 stars and over 300 reviews and a pizza place

In marketing analytics, it’s easy to take clean, polished dashboards for granted. Data just appears at your fingertips, right? Not quite. Behind every number and graph is a lot of hard work from data engineers, whose job is to ingest, clean, and...

Have you ever seen an ad and thought, “What was that even for?” Or maybe you’ve mastered the fine art of skipping ads like it’s an Olympic sport. The reality is, many ads are forgettable. While we don’t design creative in-house at Lewis Media, we...

We started Lewis Media nearly three decades ago because we wanted to deliver a different standard for our clients. And while that hasn't changed, the industry as a whole has done nothing BUT change. By honing in specifically on media, building a...

When you think of Out-Of-Home (OOH) advertising, what comes to mind? Billboards, perhaps? But did you know that out-of-home advertising extends far beyond the signs you see on the highway? While OOH does include more traditional forms...

Verifying your local business on Google Business Profile (GBP), formerly known as “Google My Business,” is essential for building trust with customers and improving your online visibility. It unlocks the ability to update key details about...

Finding the right locations to target for your business goes beyond profitability — it's about identifying the key areas where your marketing dollars will thrive. At Lewis Media, we believe that tapping into location-level data is essential for...

At Lewis Media, we invest in a range of technology tools to strengthen insights and improve efficiency, which amplifies our ability to deliver results for our clients in an increasingly competitive digital landscape. In my nearly 20 years in the...

So, you want to learn how to be a good project manager? The type that effortlessly manages internal and external communications, moving targets, deadlines, client priorities, meetings, presentations, deliverables, and more?...

The TV and video landscape is undergoing a profound transformation, opening new opportunities for media buying agencies and clients. The Big TV Summit ’24 brought together industry experts and thought leaders to explore these changes...